Voice of the Green Industry

Basically, we woke up early got into our PLANET shirts, had some coffee and raced to the EXPO center of Lullvull.  Today we had to set up the seminars, and prepare for the tons of spectators.  Funny that the staff is calm and collected yet all of us ambassadors are waking up and eventually bursting [...]

Today (wednesday) was registration day and boy, did we have a long day!!! The other ambassadors and I worked the registration table, introduced guest speakers, and made sure the conference runs smoothly.  BUT, we stood all day and really learned on the fly and completely held things together.
Zane Castle is ‘Mom’ while we are  here [...]

FINALLY!!!! I just got into my room at the Marriott Louisville Downtown and this place is sweeeet! Its buzzing with excitement about the conference which starts in like 12 hours.  Never have I seen such promise in any industry!!! There are company reps running around the lobby networking and setting up a ton of future [...]

Well, the first two days of GIC have come to an end and they have been great. It’s been pretty busy and I’m not doing so well in the sleep department. We’ve been helping set up for all the classes and helping out with registration. The rest of the student ambassadors are great and are [...]

Hello Green Industry!
My name is Mark Gonzalez and I am a senior undergrad student out of the University of Maryland.  My majors, Landscape Management and Horticulture, have allowed me to be nominated for a Student Ambassador program for this years Green Industry Conference in Kentucky!!  Oh and Thank you Professor Steve Cohan for nominating me [...]

Trade shows and conferences are time-honored business events that are presently experiencing significant challenges.  In this tight economy, attendance at many events is down, and some are questioning whether we should reinvent the format, or even if we should have them at all.

The forces of social media are shining a light on how [...]

The first time that I heard about GIC was in my careers class at BYU, Provo with Dr. Phil Allen (CLP and Planet Board Member). A group of students that just got back from the 2008 GIC, along with an ambassador, spoke about the great experiences they had at the conference. I quickly joined PLANET [...]

When I made the inaugural post to this blog on March 9th, I extended an open invitation for you to take a step toward being more engaged with your green industry friends through social media.   If you haven’t yet taken action, the door is still wide open.  Social media marketing is my business,  so I’m [...]

As a journalist, I’ve had the opportunity to meet and interview hundreds of CEOs over the past two decades. But something tells me the Professional Landcare Network’s (PLANET’s) upcoming Green Industry Conference (GIC) keynote panel featuring the leaders of TruGreen LandCare, Brickman Group and Ruppert Landscape is going to top all of those learning experiences. [...]

 
OPEI is proud to announce a new educational program launched this past September.  Developed with Weekly Reader, the leader in educational publishing since 1902, OPEI’s Education and Research Foundation introduced a science-based curriculum to 3rd-5th graders with TurfMutt, the Yard Dog, as the mascot.  Pulling in scientific data on the value of turf, this program [...]